Schireson Brothers

Schireson Brothers
The Schireson Brothers Co. was founded by brothers Jack and Nat Schireson in 1902, and was a music retailer and distributor in Los Angeles, California, USA.

The Schireson Brothers Co. sold all sorts of instruments, not just Ukuleles and in addition to distributing instruments from the big Chicago and New York distributors, (Globe was the main Chicago supplier, and they also distributed Samuel C. Osborn Mfg. Co. and Hawaiian Mahogany products too), they did have their own factory and manufactured their own instruments, plus they had local L.A. luthiers like the original Delgado Guitars make instrument for them.

As well as using their own name, (Schireson), to brand instruments they also used, as their main brand, Hollywood. This was used on Mandolins and Guitars as well as Ukuleles and Banjoleles. The logo design for this was a red diagonal stripe with Hollywood in white across the headstock, (though this may have changed in later years?). There were a number of styles of Hollywood Ukulele in their catalogue, I have seen 8, 9 and 10 with 10 being the best and most, but not all of the Ukuleles were what is now Concert scale.

Mai Kai was another of their brands and this I believe was only used on Ukuleles.